Monday, September 08, 2008

When Fashion & Politics Collide?

Did the Beach Boys missed it? "California Girl" may have to be re-written in light of America's newest girl in town. Lyricist, Brian Wilson may have "been all round this great big world and seen all kind of girls", but shouldn't there be a couple of new lines added about those girls from Alaska?

New fever in town...Sarah Fever...neither the Obama campaign, the media, nor the American public can quite get enough of this Alaskan Governor.

The upswept hair, designer glasses, and straight-talking sports-loving, PTA mother of five turned Governor is overshadowing the pretentiously pitiful Hollywood elite stories of Spears, Lohan, Hilton, Timberlake, and O.J. And this time...

This time its a real hero...for real Americans. Enter Sarah Palin. It begins with a small-town story in the far reaches of American empire.

Little girl who hunts, fishes, and fears nothing becomes beauty queen contestant, sportscaster, wife, and mother of five. In her spare time, she runs for City Council, Mayor, and is appointed to the Alaskan Commission on Oil & Gas for ethics reform. Gun-toting and hockey-playing mother then blows the whistle on the entire Republican hierarchy in Alaska. She resigns her post. Sarah loses a race for Lieutenant Governor in 2002. Then she overruns Governor Murkowski in a Republican primary and wins the general election race in 2006.

She says "No" to the "Bridge to Nowhere". Slashes budgets, fires personnel, and gives Alaskans back the surplus that accrues in Junea.

Guns, babies, and Jesus--this is chic? Hollywood missed it. But heartland Americans see the glamor. And they see the girl next door. She is both-isn't she?

The moment Senator McCain chose Governor Palin, cultural life was re-affirmed for millions of Americans. It came out of nowhere. Consider the effects of this visceral connection Sarah Palin has with the American people:
  • Those glasses she wears-they will be the rage
  • Upswept hair of Sarah's will be insatiable as husbands and boyfriends tell their better half how much she reminds them of Sarah
  • Alaska's tourism will explode--more upstart hunters, fishermen, wild gamesmen will join the hunt for the real American up there
  • Sarah's hometown, Wacilla, will get royal treatment. Princess Di is popular. Wacillians will wonder what on earth the lower 48 are doing flying to their hometown in some weird mystical journey.
  • Sarah look-alike contests will pop-up
  • "Palin Power" products will be licensed and sell all across the country
  • Books describing Sarah of all kinds will find themselves on Amazon, Barnes & Nobles, etc...flying off the shelves to top ten status

While liberals are waking up in cold sweats attempting to control the flood damage, Sarah Palin is cris-crossing the nation creating a brand name that may become unparalleled in crossover appeal from the good ole boy politics into the forrays of American iconic culture. Mothers, daughters, and a huge swath of Americans are seeing the American we love in the face of Sarah Palin. Millions will be devoted admirers, for years to come, of this strong woman who maintains her feminine qualities while "fighting the good fight."

The net effect: purchase, consume, distribute Palin product to all. Selling and purchasing is what we Americans do well when we celebrate. The writing is on the wall. A new hero has been born. The Governor looks to have staying power. Its time to brand and license the newest and growing American icon--

When John McCain was asked what his favorite song was:

"Bomb...Bomb....Bomb............Bomb...Bomb....Iran" responded the Senator in a jovial manner in parody of one of his favorite songs---Ba-Ba-Ba-Ba-Ba-Baran---courtesy of the Beach Boys.

Since Senator McCain has given us all renewed interest in the Beach Boys, surely the Beach Boys wouldn't mind returning the favor by minting a revised edition of California Girl" to include Alaska Girls, right?

Move over Barbie. You've had fifty years as America's girl. Its Sarah's turn.

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